Showing posts with label Tracking. Show all posts
Showing posts with label Tracking. Show all posts

Google Analytics | E-Commerce Transactions And Tracking

Enable your e-commerce transaction tracking
With some simple additions to your receipt page, Google Analytics can automatically detect and record transaction and product information. The required information is placed into an invisible form which is parsed for transaction and product information.

Most template driven e-commerce systems can be modified to include this information in the receipt.

You will also need, to enable e-commerce reporting for your website's profile:
1. From the Analytics Settings page, click Edit next to the profile you would like to enable.
2. Click Edit from the Main Website Profile Information box
3. Change the E-commerce Website radio button from No to Yes.

Filling the required information
Somewhere in the receipt, below the tracking code, the following lines need to be written by your engine. Everything in brackets should be replaced by actual values.

Check this out for more information.
How Do I Track E-Commerce Transactions?



Refer to How Do I Track E-Commerce Transactions? for further instructions on writing transaction information to your receipt pages.

More Important Information
Tracking transactions across domains and subdomains;
If you are tracking transactions that occur on a different domain or subdomain than your main site,

Follow This Link >>
How Do I Use Google Analytics To Track A 3rd-Party Shopping Cart?

In there you can find the instructions for updating your tracking code.

3rd party shopping cart compatibility
Google Analytics uses 1st party cookie technology to track visitors and generate reports. 1st party cookies require that the JavaScript code be called from each web page to avoid breaching the security settings in your visitors' web browsers. If you can edit the source code of your shopping cart site and add the Google Analytics tracking code, you'll be able to use it with Google Analytics.

Google Analytics - Tacking PDF,AVI, WMV Files In Download Section

Tracking PDF,AVI, WMV etc.. is very important in this regards. That is major point to the website money making efforts. Mostly those files are located in your website's download section.
Lets see how we doing this task.

Your Google Analytics Master provides an easy way to track clicks on links that lead to file downloads. Because these links do not lead to a page on your site containing the tracking code, you'll need to tag the link itself with the _trackPageview() JavaScript if you would like to track these downloads.

This piece of JavaScript assigns a pageview to any click on a link - the pageview is attributed to the filename you specify.

For example
To log every click on a particular link to www.yoursite.com/files/map.pdf as a pageview for /downloads/map you would add the following attribute to the link's <> tag:
< href=" http://www.example.com/files/map.pdf " onclick= "javascript: pageTracker._trackPageview ( ' /downloads/map ' ); ">

Important:
1. Please remove the all spaces in codes before you use.
2. If your pages include a call to _trackPageview, _setAllowLinker _trackTrans(), your Analytics tracking code must be placed in your HTML code above any of these calls. In these cases the tracking code can be placed anywhere between the opening <> tag and the JavaScript call.
To verify that _trackPageviewis being called correctly, you can check your Top Content report 24-48 hours after the updated tracking code has been executed. You should be able to see the assigned PageName in your report.

Google Analytics - Manual Process Of "Track Clicks On Outbound links"

You can definitely use Google Analytics to track clicks, on links that lead away from your site.

Why because links that lead away from your site are not automatically tracked, you will need to manually tag all outbound links you want to track.

To do this task, you'll add some JavaScript customizations to your page and to the links you want to track.

1. Set up Event Tracking in your Analytics Tracking code.
This is a very simple matter of adding the following line to the tracking code for your pages after the page tracking object is set up:

var pageTracker = _gat._getTracker(' UA-XXXXX-X ');
pageTracker._trackPageview( ) ;

2. Add a JavaScript method in the head of your document to delay the outbound click by a fraction of a second.
This delay will hardly be noticeable by the user, but it will provide the browser more time load the tracking code. Without this method, it's possible that a user can click on the outbound link before the tracking code loads, in which case the event will not be recorded. Here's what the
JavaScript code in the <> section should look like (assuming you will use your own tracking code ID);

< type="text/javascript">
function recordOutboundLink(link, category, action) {
try {
var pageTracker=_gat._getTracker(" UA-XXXXX-X ");
pageTracker._trackEvent(category, action);
setTimeout('document.location = "' + link.href + ' " ', 100 )
}catch(err){ }
}
< /script >

3. Update your outbound links to call the new function without first following the link.
For an example, to log every click on a particular link to www.mysite.com, you would use the _trackEvent( ) method in the link's <> tag:
< href=" http://www.example.com " onclick="recordOutboundLink(this, 'Outbound Links', ' example.com ') ; return false; ">

The example above uses the category label Outbound Links. This is a useful way to categorize all outbound links in the Event Tracking reports. It sets the specific name of the website as the second parameter in the call. With this structure in place, you could then see Outbound Links as one of the event categories and drill down to see which particular outbound links are the most popular. Be sure to use return false for the onClick handler, because without that statement the browser will follow the link before the RecordOutboundLink method has a chance to execute.

Important Notice;
Ignore all the spaces indicated in the codes for use.

Google Analytics - Track Each Steps

May be you are in confusion regarding this;

The URLs for each step in my Defined Funnel Paths are identical. How can I track each step as if it were a unique URL?

You may love to track visitors' progress, through a funnel which has the same URL for each step.

Follow this simple example, your sign up funnel might look like this;

Step 1 (Sign Up) - www.yoursite.com/sign_up.cgi
Step 2 (Accept Agreement) - www.yoursite.com/sign_up.cgi
Step 3 (Finish) - www.yoursite.com/sign_up.cgi

To get around this, you can call the _trackPageview function within each step (probably within an onload event), as follows:

pageTracker._trackPageview ( " /funnel_G1/step1.html " )
pageTracker._trackPageview ( " /funnel_G1/step2.html " )
pageTracker._trackPageview ( " /funnel_G1/step3.html " )

Now, set up each step of your funnel to be:

http://www.yoursite.com/funnel_G1/step1.html
http://www.yoursite.com/funnel_G1/step2.html
http://www.yoursite.com/funnel_G1/step3.html

Please mention that the path/filename argument need not represent an existing path or filename. The argument to _trackPageview simply provides a made-up pagename to which Google Analytics can attach pageviews.

Important Note
1. Please ignore the spaces in codes.
2.Please note that your analytics tracking code and calls to _gat._getTracker must be placed on the page above the call to _trackPageview.

< src=" https://www.google-analytics.com/ga.js " type= " text/javascript ">
< /script >
< type=" text/javascript ">
var pageTracker = _gat._getTracker (" UA-xxxxxx-x ") ;
pageTracker._trackPageview() ;
< /script >

To get confirm that _trackPageview is being called correctly, you can check your Top Content report 24-48 hours after the updated tracking code has been executed. You should be able to see the assigned PageName in your report.

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