WebSite Content And Usage Of Google Adword Keyword Tool

Website Content is the main key of your AdSense Earnings. You have to decide what is the most suitable keywords for your website very first.

How you decide the Website Content.

First you decide few Website Content subject vise.

That is not enough for better selection of your website content.

We have few free and more useful tools in the web to select the best website keywords.

Google Adwords Keyword Tool is one of best key word selection tool of them.

This is very important when you are writing your articles to the website. It can make all the difference in the amount and quality of the visitors you receive to view your article. I am going to take you through a step-by-step process, that I actually used, to research one of my articles using the Google Adword Keyword Tool.

Let’s see how we use the Google Adword Keyword Tool.

1. Open another tab on your browser and go to Google Adword Keyword Tool.

The Link to the Google Adwords Keyword Tool :
https://adwords.google.com/select/KeywordToolExternal

You can read this article and following these instructions on the Google Adword Keyword Tool on the other tab.

2. Conduct a search for keywords having to do invite for Online Dating. Type in the words "Online Dating Invitation" in the Keyword Box. Enter the security word (you will have to do this occasionally if your session times out). Click on "Get Keyword Ideas"

3. Look at the first item in the table that appears. It is the words " Online Dating Invitation ", in the first column. The second column shows the amount of advertisers competition for those words. The third column has November's search volume. The fourth column is the Average search volume for a 12 month period. That means that 27,000 people are looking for those words every month. That's a pretty good number.

4. Learn a trick that will help you earn more when those visitors come to view your article. Your ads need to be appropriate to the content of your article. You want ads that pay the best price for the keywordes you are using. To determing that, go to that little box above the table that says "Choose Columns to Display"? Click on the arrow and it will show you a list of columns that can also be included on your table

5. CLICK ON "Show Estimated Avg CPC". That will bring up a column that shows money amounts. CPC is Cost Per Click. That is the amount of money an advertiser is paying for those keywords. Think of it as renting space on your article page for advertising. See the number that came up with my search words? The advertisers are only paying .05 cents per click. That's terrible. I don't want that! I want a higher paying CPC. What can I do?

6. Find related words. Looking down the list of other suggested keywords and phrases, you will see that none of them are paying very well. Let's think of other words to use that would mean the same thing as " Online Dating Invitation ". Let's try, "Online Adventures" Put "Online Adventures " in the keyword search box and click "Get Keyword Ideas". What comes up now? Nothing for my exact words, but look below at "Additional Keywords to Consider". Wow, some of those are paying much better. How can I adjust my keywords to take advantage of those higher paying ads?

7. Click on the Heading of the column "Estimated Avg CPC". It will order everything from lowest paid to highest paid. Click on it again and it will reverse the order.

8 . Analyze the words. Since the words " Online Adventures " didn't work good, but Sorry seems to be a good word, Let's try a new keyword search. Type in "Online Marketing", and do a new search. BINGO! The CPC still isn't great money, but it's better AND it has more searchers. There is debate about what volume of searchers is optimal. Many believe that the lower the volume, the more targeted your audience is, and the better that is for you. Since I first wrote this article, I tend to be in that crowd. Larger search volume usually means that your article will get lost in millions of other pages on the web that cover that same subject. I go for search volumes of under 35,000 now.

9. Consider Advertiser competition. If the competition for your chosen keyword phrase is high, your ads should stay relevant all the time. If the competition is low, that you may find weird ads on your page at the end of the month, quarter, or year. Advertisers often budget and put an automatic stop when they have reached their stop point. Those ads will drop off of the page and may be replaced with completely unrelated ads that don't help you at all.

I believe now you all have the better knowledge to chose the website content keywords using with the Google Adword Keyword Tool.

Practice it...!

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